John P. Maloney, CFA

Principal | Financial Advisor

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Biography
Credentials & Awards
Location(s)

John Maloney is a wealth management financial advisor based in Birmingham, AL.

John joined CAPTRUST in 2020 from Welch Hornsby, an independent, fee-only investment advisory firm, where he served as a client advisor for institutional relationships and high-net-worth individuals for more than 13 years.

In his role as principal and financial advisor for CAPTRUST, John specializes in client advocacy as a fiduciary, reducing financial planning complexities, and building roadmaps that lead to improved financial results for high-net-worth individuals and families, endowments, foundations, and other institutional entities.

He holds the Chartered Financial Analyst (CFA) designation and has been in the industry since 1998.

In 2024, John was ranked as a Forbes Best-In-State Wealth Advisor. In 2014, he was chosen for a prestigious Top 40 under 40 award from the Birmingham Business Journal.

He earned his Bachelor of Science degree in finance from the University of Alabama and a Master of Arts degree in finance and investments from the University of Alabama.

Education

  • Bachelor of Science degree in finance from the University of Alabama
  • Master of Arts degree in finance and investments from the University of Alabama

Industry Designations

  • Chartered Financial Analyst®

Industry Involvement

  • Co-Founder, Encore G2 industry study group
  • Member, Monday Morning Quarterback Club of Birmingham
  • Member, Rotary Club of Birmingham
  • Member, Our Lady of the Valley Catholic School, Finance Committee; former Parish Council Board.
  • Former President and Board Member, CFA Society of Alabama
  • Former Adjunct Faculty Member, Birmingham-Southern College
  • Former Investment Committee Vice Chairman and Member, United Way of Central Alabama
  • Former Member, Economics, Finance & Quantitative Analysis Advisory Board, Samford Brock School of Business

Awards & Recognition

2024 Forbes Best-In-State Wealth Advisors

Disclosures

  • CAPTRUST’s ranking on “NAPA’s 2026 Top DC Advisor Multi-Office Firms” list was based on defined contribution (DC) assets under advisement (AUA) as of Dec. 31, 2025. CAPTRUST is a paid member of The National Association of Plan Advisors (NAPA).
  • CAPTRUST’s ranking on “Barron’s 2024 Top RIAs list” was based on both qualitative and quantitative data, including assets managed, technology spending, and staff diversity, along with other metrics, as of June 30, 2024. CAPTRUST nor its advisors paid a fee to Barron’s to obtain or use the ranking
  • CAPTRUST teams named on the “Barron’s 2025 Top 100 Institutional Consulting Teams” ranking were evaluated using a proprietary formula including 1) assets, 2) revenue, and 3) quality of practice for the year ending December 31, 2024. Neither CAPTRUST nor its advisors paid a fee to Barron’s to obtain or use the ranking. For more information on the methodology, please click here.
  • CAPTRUST’s ranking on the “Financial Advisor magazine’s 2025 RIA Discretionary & Non-Discretionary ranking” was based on CAPTRUST’s total assets as of December 31, 2024. Neither CAPTRUST nor its advisors paid a fee to Financial Advisor magazine to obtain the ranking, but does pay a licensing fee for the use of the award logo.
  • CAPTRUST advisors named on the “PLANADVISER Magazine 2026 Top Retirement Plan Advisers list” were based on advisor assets among other quantitative metrics, as of Dec. 31, 2025. To be listed, advisors had to have a minimum requirement of 50 plan clients or retirement plan assets under advisement of $400 million or more. Neither CAPTRUST nor its advisors paid a fee to PlanAdviser to obtain or use the ranking.
  • CAPTRUST’s ranking on “NAPA’s 2026 Top DC Advisor Multi-Office Firms” list was based on defined contribution (DC) assets under advisement (AUA) as of Dec. 31, 2025. CAPTRUST is a paid member of The National Association of Plan Advisors (NAPA). Neither CAPTRUST nor its advisors paid a fee to the National Association of Plan Advisors (NAPA) to obtain or use the ranking.
  • CAPTRUST advisors named on the “NAPA’s 2026 Aces: Top 100 Retirement Plan Advisors Under 40 list” were based on a combination of data submitted by the nominees including the following: Plan size managed, advisor revenue percentage relative to total assets under advisement, total dollar value of defined contribution/defined benefit book of business managed, and other criteria as of October 2025. CAPTRUST nor its advisors paid a fee to the National Association of Plan Advisors (NAPA) to obtain or use the ranking.
  • CAPTRUST’s ranking on the “Best Investment Consultant – Service & Investment Counseling – Large Investment Consultants for Institutional Investors in the U.S.” by Crisil Coalition Greenwich for 2025 was based on interviews conducted between February and September 2024 by Crisil Coalition Greenwich. They held interviews with 699 individuals from 563 of the largest tax-exempt funds in the U.S. These U.S.-based institutional investors are corporate, public, union, and endowment and foundation funds with either pension or investment pool assets greater than $150 million. Study participants were asked to provide quantitative and qualitative evaluations of their asset management and investment consulting providers, including qualitative assessments of those firms soliciting their business and detailed information on important market trends. Neither CAPTRUST nor its advisors paid a fee to Crisil Coalition to obtain or use the ranking.

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