Reid Barber is a senior associate, relationship management based in Charlotte, NC.

Reid works with high-net-worth individuals and families to identify and prioritize their financial goals. He provides holistic financial planning, tax planning, and investment management tailored to each client’s long-term objectives.

Before joining CAPTRUST, Reid worked as a financial advisor at Merrill Lynch.

Reid earned his Bachelor of Science in Business Administration from the University of North Carolina at Chapel Hill.

In his free time, Reid enjoys spending time with family and friends, whether at the beach, on the golf course, or cheering on the Tar Heels and Carolina Hurricanes.